We are looking for a tech-savvy Marketing Intern to join our Marketing Technology (MarTech) team. In this role, you will support the integration, management, and optimization of marketing tools and platforms, contributing to data-driven marketing strategies and enhanced customer experiences.
Responsibilities:
- Assist in managing and optimizing marketing technology tools, including CRM, email marketing, and analytics platforms.
- Support the setup, execution, and tracking of marketing campaigns across digital channels.
- Help gather, analyze, and interpret marketing data to provide actionable insights.
- Create and maintain dashboards and reports to track campaign performance and audience engagement.
- Assist in integrating marketing tools with other systems to streamline workflows.
- Monitor system performance and troubleshoot issues as they arise.
- Collaborate with the marketing team to ensure alignment between content and MarTech capabilities.
- Support the testing and optimization of marketing campaigns, including A/B testing and personalization efforts.
- Research the latest MarTech trends and tools to recommend improvements.
- Assist in evaluating new platforms to enhance marketing strategies.
Requirements:
- Currently pursuing or recently completed a degree in Marketing, Information Technology, Data Analytics, or a related field.
- Interest in marketing technology and data-driven strategies.
- Proficiency in Microsoft Office Suite and familiarity with tools like Google Analytics, HubSpot, or Salesforce (preferred but not required).
- Strong analytical and problem-solving skills.
- Excellent organizational and communication abilities.
- Ability to work independently and as part of a team.
- Able to start immediately and commit to at least 4 months of assignment