Mama’s Choice, the leading natural, halal, and safe products for young Mamas and her families, currently seeks a talented individual to join as KOL Intern.
Part of The Parentinc., an online media company with over 20 million active readers monthly, Mama’s Choice is our venture into consumer products. With us, you’ll get both the security of a mature start-up and the excitement of a new and fast-growing venture. Our mission is for mothers to have one less worry on their motherhood journey by providing them with a wide selection of products for mom and baby - all backed with research, dermatologically tested and formulated with natural, non-toxic ingredients. Within only 5 years, we have launched >60 products and extended our presence beyond Indonesia in 5 international markets.
Job Descriptions:
- Assist the development and messaging of the product and brand narrative.
- Perform day to day branding activities, including KOL research, acquisition, and management.
- Research brands, products, marketing and/or branding trends, price analysis, key ingredients and competitive claims.
- Support other branding and marketing efforts, including but not limited to perform other brand & production duties when needed.
- Solve problems creatively and collaborate across functions to get work done.
Requirements:
- Willingness to quickly learn, adapt, and work in a fast-paced & high demanding environment with minimum supervision.
- A bachelor of any degree, communication and/or marketing management degree is preferable.
- Critical thinking skill with basic understanding of KOL trends. Able to analyse current KOL trends and how to link it for the brand adjective.
- A MUST: Great interpersonal & communication skills. Comfortable opening up conversation with people and able to maintain the relationship.
- Basic copywriting (in English and Bahasa Indonesia), with a keen eye for detail.
- Fluent in English and Bahasa orally and written is a must.
